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What the Grill and Fireplace · Services

Grills & Smokers

Gas, charcoal, and pellet grills — plus smokers from brands like FireMagic, Napoleon, Blaze, Recteq, Twin Eagles, and Primo — available to see and feel in the Leland showroom. What the Grill & Fireplace stocks what they know, installs what they sell, and cooks on the same equipment.

Shopping for a grill in Leland, NC means you can see what you are buying before you buy it. The showroom at 1026 Appleton Way carries gas, charcoal, and pellet grills from FireMagic, TrueFlame, Blaze, Napoleon, Delta Heat, Twin Eagles, Recteq, Primo, Coyote, and American Made Grill, all running so you can compare burner output, build quality, and finishes in person.

Jeff is on the floor with firsthand knowledge of every line. Chris Kastl bought a Napoleon grill and accessories and came back for more. Robin Cochran picked a Primo ceramic grill for her outdoor kitchen and was cooking breakfast on it within days of installation. Delivery and assembly is available for a nominal fee.

If you are not sure which grill fits how you cook, bring your questions or just show up. The showroom is open Tuesday through Friday 10 AM to 5 PM and Saturday 10 AM to 3 PM.

Common questions

What grill brands do you carry?

The showroom carries FireMagic, TrueFlame, Blaze, Napoleon, Delta Heat, Twin Eagles, Recteq, Primo, Coyote, and American Made Grill, among others. Every line on the floor is one Jeff and Lisa have installed, serviced, and cooked on themselves.

Do you deliver and assemble grills?

Yes. Delivery and assembly are available for a nominal fee. Call (910) 399-1262 to discuss your order.

Are the grills actually running in the showroom?

Yes. Grills and fire features are set up and running so you can see the burners, compare flame quality, and evaluate build quality before you commit to anything.

Also from What the Grill and Fireplace

From real customers

Real Google reviews

5.0 stars · 15+ reviewsRead all 15 on Google

Highly recommend!!! We had fantastic experiences with What the Grill. We purchased a new built in grill and a new firepit insert from them and Jeff installed both in a timely, professional manner. He is very knowledgeable, responsive, accommodating and answers questions thoroughly.

Doris C.
Verified Google review

Jeff came out to our home and reviewed the current grill that we had and came up with a great new design. His knowledge and expertise of the grill market was outstanding. Very dependable and great service after the sell, Jeff kept us informed of the timeline of delivery and installation.

Eddie B.
Verified Google review

Jeff, owner of What the Grill, did a nice job of consulting with us to help us design our outdoor kitchen. We are extremely pleased with the outcome. So far, I've cooked appetizers before dinner (we ate dinner out with friends) and this morning I cooked breakfast outside.

Robin C.
Verified Google review

Come see it burning.

Stop by the Leland showroom Tuesday through Saturday and see every grill, fireplace, and fire feature running. Bring photos or measurements and Jeff will walk you through layout, fuel, and budget before anything is ordered.