Leland's family-owned showroom for outdoor kitchens, grills, fireplaces, and fire features — where Jeff visits your home before he sells, designs around how you cook, and installs it himself.
What the Grill and Fireplace
Where Fire Brings People Together.
5.0★
Google rating
15+ reviews
6
Services offered
Local
Based in Leland
What we do
Whole-project construction and renovation. One contractor coordinating trades, schedule, permits, and budget from start to handoff.
Custom outdoor kitchen design and installation in Leland, NC starts with a conversation about how you actually use your backyard. Jeff comes to your home, reviews the space, and uses Gemini 3D Outdoor Kitchen Designer to build a visual layout so you can see the cabinetry, appliances, and finishing details before anything is ordered. Cabinetry comes from ProFit, Endura, Challenger Designs, and Stoll.
Gas, charcoal, and pellet grills — plus smokers from brands like FireMagic, Napoleon, Blaze, Recteq, Twin Eagles, and Primo — available to see and feel in the Leland showroom. What the Grill & Fireplace stocks what they know, installs what they sell, and cooks on the same equipment.
Gas and electric fireplaces for living rooms, covered patios, and everything in between — selected in person at the Leland showroom and installed by the same team that advised you on the selection.
Right now
Active leak, code violation, or stopped project?
Call now. We do emergency stabilization and quote the real fix once the site is safe.
Our work
Word gets around
“The Primo ceramic grill is wonderful.”
— Robin C.
“We Love the Napoleon grill and accessories we bought from there.”
— Chris K.
“The choice of spices to enhance my food is second to none!”
— Mark P.
The people
Owner
“Jeff & Lisa Jones are wonderful owners who offer outstanding service along with the finest offerings in outdoor grills and kitchens.”
— Mark P.
Owner
How it works
Tell us how you cook, how you entertain, and what you need your space to do. Jeff listens first and gives honest advice before a product recommendation is made.
For outdoor kitchen projects, Jeff uses Gemini 3D Outdoor Kitchen Designer to show you the layout, cabinetry, and appliances in 3D before anything is ordered.
Jeff handles the installation from start to finish, including gas connections, venting, clearances, and finishing details, so every part of the project is properly coordinated.
The job does not end at installation. Jeff and Lisa are available for questions, service, and follow-up whenever you need them.
Why What the Grill and Fireplace
Jeff visits before he sells. He designs around how you actually cook, installs what he designed, and comes back if something needs adjusting — one person, the whole project, start to finish.
You don't manage the plumber, the electrician, and the framer. We schedule them, coordinate them, and answer for the result.
Pulled, scheduled, and met. We know which county wants what, and our work passes the first inspection more often than it fails.
Allowances called out up front, change orders priced and signed before work starts. The end number matches the start number unless you chose to change it.
5.0 stars across 15+ Google reviews. Repeat customers and referrals from the people they sent.
Where Fire Brings People Together.
What the Grill and Fireplace
Who we are
The way Jeff and Lisa Jones run What the Grill & Fireplace is different from the first conversation: Jeff comes to your home, reviews the space, and designs around how you actually cook — before he sells you a single thing. It's the experience Eddie Brewer described when he talked about his new grill installation: Jeff reviewed what was there, helped choose the right exterior finish, and came back with a design that looked better than what had been installed before. The showroom at 1026 Appleton Way carries premium grills, smokers, fireplaces, fire pits, and everything it takes to build a custom outdoor kitchen — with every major piece running so you can see the flame and feel the build quality before you commit. Open Tuesday through Saturday.
Drop in
The showroom at 1026 Appleton Way has grills and fire features running Tuesday through Saturday. Stop in and see what's possible for your outdoor space.
